Safe Natural Cosmetics and Beauty Care

Mineral-based Makeup


Most mainstream cosmetics and personal care products contain chemicals known to be harmful for our health, and while health conscious consumers are increasingly turning to “natural” and “organic” cosmetics, these are not always as safe as they may seem.  This is mainly due to the fact that there are no mandatory legal stands for organic or natural personal care products sold in the United States and in many other countries. As a result, these terms are often used inappropriately and unethically as a marketing pitch to boost sales.

In recent years, mineral –based cosmetics have emerged as one of the hottest trends in natural beauty care. Their popularity is largely based on the belief that because they are natural, they are healthier and better for our skin than synthetic, chemical-laden cosmetics. This may be true, relatively speaking, but it is also true that not all mineral cosmetics are created equal. The majority of those available in the market are still heavily loaded with synthetic ingredients such as parabens, fillers, and dyes than can harm our skin and health. It is therefore essential to inform ourselves about the products we use on our skin and body by thoroughly investigating them, reading their labels and the lists of their ingredients.


Having done our own (time-consuming) research on available brands of natural and organic cosmetics and beauty care products, we have found a company – Beautorium – that we would sincerely recommend since they perfectly fit our criteria in terms of safety, quality, transparency, and ethical practices.

The products and brands offered by Beautorium are a carefully researched and hand-picked selection of the best in natural and organic beauty from around the world.  Importantly, they are selected according to five rigorous criteria:

  • Natural or organic. Most are certified as natural and/or vegetarian by the foremost independent third party organizations in the world.
  • Cruelty-free – not tested on animals.
  • Effective and proven ingredients.
  • Professional and beautiful presentation.
  • Compelling brand and company profile.

Beautorium offers an extremely wide range of natural and organic beauty care products, 500 in all, under several categories. You can learn more about these by following the links below:

  • Anti-Aging treatments for the skin, eyes, lips, and body.
  • Face-care products and treatments such as cleanser; toners; masks; exfoliators; and moisturizers.
  • Bath & Shower products including soaps; body washes; bath oils and salts; and deodorants.
  • Body Care products such as moisturizers; massage oils; treatments for the hands, feet, nails and body; and sunscreens.
  • Hair Care including styling products; shampoos; conditioners; and treatments to promote healthy hair growth.
  • Baby Care: cleansing and moisturizing products from the renowned French company, Cattier.
  • Men’s Personal Care & Fragrances: special products for men include shampoos; cleansers; shaving creams; moisturizers; after shaves; deodorants; and hair styling gels.
  • Fragrances: essential oils as well as fragrances for Him and Her.
  • Natural & Organic Make-up and accessories from renowned companies, some of which are described below.
  • Aromatherapy & Wellness: these include treatments and remedies; essential oils; massage oils; anti-stress products; and detox aids.
  • Natural & Organic Solutions for a Whole Range of Beauty Issues: products to address specific issues such as blemishes, dandruff/itchy scalp, oily skin, puffy eyes and fine lines, cellulite, dark skin, wrinkles and a host of other problem areas.

A full list of ingredients is provided for all of the products offered on the Beautorium website as well as useful summaries of key information for all of the products such as:

  • Are they certified natural or organic?
  • What are the effective ingredients?
  • How does the company give back to the community or the environment?

All of the brands are environmentally sound, using minimal, recyclable packaging, and are produced according to fair trade practices with communities and suppliers.

In case you require personal advice on products, Beautorium provides this too along with free samples with every order and a 100 percent satisfaction guarantee (products can be returned within 60 days for a full refund).

Since it would be impossible to cover the full list of impressive brands and products offered by Beautorium, here we aim to merely give our readers a peak at what they offer by providing brief profiles of a few of their featured and world renowned natural cosmetic brands and products


Safety: Afterglow Cosmetics is top rated for safety in the Skin Deep cosmetics database and is a signatory to the Campaign for Safe Cosmetics. They use, wherever possible, certified organic ingredients and avoid commonly used ingredients in makeup such as petrochemicals, carmine, FD&C/Lake dyes, gluten, and bismuth oxychloride, which are known to be harmful.

Ethics: Afterglow Cosmetics is dedicated to fighting breast cancer with a generous proportion of proceeds from their Organic Glow Bronzer being donated towards this effort.

Acclaim: This brand is well known in Hollywood and has received praise in Oprah’s “Go Green Gorgeously” guide. It is one of the very few American brands to be widely used in France.


  • Organic Lip Love lipsticks: these are light-weight, ultra-moist and made of certified organic materials e.g. jojoba oil, aloe vera, vitamin E, and grape seed extract.
  • Compact essentials kit with a wide selection of the Afterglow organic mineral range.
  • Glow Bronzer: composed of 100% pure mineral ingredients.
  • Organic Mineral Foundation: 100% natural containing natural sunscreen and completely free of common irritants such as bismuth oxychloride, parabens preservatives, talc, and fragrance.
  • Pure Soul Mascara: volumizing, flake- smudge- and clump-free. Contains soothing botanical oxidants and is free of parabens, synthetic dyes, perfume, mercury, phthalate, mineral oil, tar, gluten, and petrochemicals.
  • Makeup accessories.


Safety: All of the Dr.Hauschka Skin Care products are certified natural by the BDIH, Germany, meeting their strict guidelines. Their ingredients are all biodynamic, organic, or ethically harvested. None of the products contain petrochemicals, paraffin, parabens, silicone, synthetic fragrances and colors, ethoxylated ingredients, GMOs, or artificial preservatives.

Ethics: Dr.Hauschka works with a number of charities and has partnered with the Heifer Foundation to help end world hunger. The company also supports projects that promote economic self-sufficiency in developing countries, including a shea butter women’s cooperative in Burkina Faso.

Acclaim: These products are used by several celebrities and have been acclaimed by beauty editors. More importantly, Dr.Hauschka has received a number of awards for socially responsible and ethical business, including the Medinge Award in 2006 (one of only nine global companies) and the Sunday Times Style’s “Best Ethical Brand” in 2007.


Lip colors, lip gloss, lip liner, lip sticks, and lipstick novum: Available in a range of unique, beautiful and natural tones, these products contain natural botanical extracts, oils, and other well known skin care products that provide a natural and sophisticated finish and staying power while protecting, conditioning, and strengthening the lips.

Eyeshadow and eyeliners: Available in five natural vivid colors, these products are opthamologically tested. They contain natural mineral ingredients and pigments and botanical extracts that support the skin and strengthen and condition the eyelashes making them appear fuller.

Translucent makeup, coverstick and concealers: A light formula available in three shades, translucent makeup contains soothing botanical extracts and oils that moisturize and protect. The cover stick, available in light and medium shades, contains natural mineral pigments and therapeutic oils that conceal as well as heal blemishes. Liquid concealers, which come in three natural shades, contain soothing botanicals to reduce redness and irritation.

Organic Bronzing powder: contains silk and china clay for smooth application along with hydrating jojoba oil and carrot extract. It gives a sun-kissed glow and is gentle enough for sensitive skins.

Rouge powder: is available in three shades and contains rose extract and pure silk, which provide a velvety texture and delicate fragrance, as well as nourishing ingredients for the skin.

Translucent face powder compact: this gentle, ultra-sheer powder can be used for all skin tones, providing a clean, natural finish. It contains rose petal extract and is suitable for the most sensitive skins.


Safety: One of the world’s most advanced natural beauty care brands, Logona of Germany, is also one of the most affordable and widest selections of high quality natural and organic product ranges. Logona products are certified natural by the BDIH of Germany, meeting their rigorous ingredient and process guidelines. They do not contain any petrochemicals, paraffin, parabens, silicone, synthetic fragrances and colors, ethoxylated ingredient, or GMOs. Moreover, they use preservatives that are identical to those found in nature and are also 100 percent vegetarian.

Ethics: Logona emphasizes social and environmental responsibility and fair practices towards communities and employees. They have actively championed exacting standards in Germany and Europe for certified natural and organic personal care products.

Acclaim: In the last three years, Logona has received top ratings from the notoriously strict “ecotest” magazine for its products, as well as over 35 mentions in the German press over a period of three months.


Lipsticks and lip gloss: Available in eight classic shades, Logona lipsticks use only natural colorants and are free of synthetic preservatives and fragrances. They are creamy textured, long-lasting and easy to apply.

Eyeliners, eyeshadow, and mascaras: Due to their mild, skin friendly formula, Logona eyeliners can be worn both inside and outside the eyelid. The eyeshadows are available as dual options of complementary shades in four rich colors produced by natural mineral pigments enriched with jojoba oil and vitamin E. Mild, non-irritating and conditioning, the new and improved Logona mascaras enhance lashes with color, volume, and definition while protecting them from splitting and breaking.

Liquid foundations and concealers: Logona foundations contain skin nourishing oils, shine reducing natural clay particles, and natural pigments that help to harmonize skin irregularities and discolorations, conceal fine lines and bind moisture. Logona cream concealer is a natural tinted moisturizer containing shea butter and silk which give it a smooth and silken texture.

Silken blush powders: These exceptionally fine powders are available in different color options, each containing both a lighter and darker shade for more variety.

To learn more about these products and other leading natural and safe cosmetic brands, as well as an impressive range of beauty care products, please visit Beautorium or click on the banner below: Makeup 300x250

Disclosure of Material Connection: is affiliated with, and receives compensation for sales generated through our promotions. However, our reviews and recommendations are based on our own research and evaluation of the products offered. The information they contain is, to the best of our knowledge, accurate and reliable. We do not receive any compensation in the form of free promotional products or cash for the purposes of reviewing the products that we recommend.

Disclaimer: The information contained in this website is only intended to educate and inform our readers. It is in no way intended to provide medical advice or to diagnose or treat any disease. If you have a health problem, you should consult a healthcare practitioner before taking any substances for medicinal purposes.

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